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Monthly Archives: June 2018

Kindschuh, Marketing Communications Intern

The 2018 US Marketing Communications Intern is Kati Kindschuh of Brownsville, WI. Growing up on her family’s 60 cow Registered Holstein farm, she found her passion for the dairy industry as a 4-H and FFA member exhibiting cattle at the county and state fair. She is currently a senior at the University of Wisconsin-River Falls where she will graduate in December with her bachelor’s degree in Agricultural Marketing Communications.

She says, “I chose to work with Alta Genetics because I want to help the most progressive dairies tell their story throughout the world.” Throughout her internship here at Alta, Kindschuh is focusing on strengthening the social media presence and increasing overall following on platforms such as Facebook, Instagram and Snapchat. Additionally, her focus is on the overall promotion of Alta Genetics and the extensive quality control process that we are proud of.

As a dairy industry enthusiast, Kindschuh says her favorite dairy product is butter! As a healthy source of fats, butter can be used to bake or add flavor to your meal.

We welcome Kati, our 2018 US Marketing Communications Intern!

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Alta ADVANTAGE Showcase Tour explores progressive Idaho dairies

The 19th edition of the Alta ADVANTAGE Showcase Tour took place June 5-8, 2018. It was the first time ever this global event was held in Idaho.

Guests toured some of Idaho’s most progressive dairy farms and learned from the forward-thinking owners and managers at the host farms. They also had the chance to share their own experiences with each other during on-farm management stations, bus rides between farms, and during evening socials.

To break it down, here is the Alta ADVANTAGE Showcase overview, by the numbers:

251Guests who experienced the most progressive dairy management tour in the industry
21Countries represented at this year’s tour
5Charter buses used to transport tour guests
5Gracious host dairies, who welcomed the Alta group
- Eagle Ridge Dairy | Kuna, Idaho
- TLK Dairy | Mountain Home, Idaho
- Oak Valley Dairy | Burley, Idaho
- Swager Farms | Buhl, Idaho
- Beranna Dairy | Caldwell, Idaho
1Pre-tour farm that welcomed international guests before the main tour kicked off - thank you to Swan Falls Dairy for the warm welcome!
30On-farm stations set up to help guests discuss the areas of calf care, employee management, genetics, reproduction, parlor management, cow comfort, dairy education, herd inventory planning, manure management, and more
34,275Total cows represented on the Alta ADVANTAGE Showcase host dairies
70-30-0Most popular genetic plan of our host dairies
11Number of sires represented in the Alta ADVANTAGE Performance Pens
34Number of daughters featured between the two Alta ADVANTAGE Performance Pens
3Pails of ice cream used in the global ice cream eating contest – Chile came out victorious over all other country competitors
502Miles traveled in Idaho for one tremendous tour!
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