Alta COW WATCH
Advanced Herd Activity Monitoring
Delivering Actionable Insights That Boost Profitability
Powered by world-leading technology, Alta COW WATCH is the activity monitoring system that provides actionable, real-time insights to improve repro, health, and welfare. Easily turn these insights into informed decisions that impact your herd's profitability and long-term success with expert support from your Alta advisor.
Built for Your Cows. Built for You.

Create Labor Efficiencies
Alta COW WATCH monitors activity 24/7 and alerts you to only the cows that need your attention, saving you and your team time and money.

Improve Repro Performance
Never miss a heat again. Alta COW WATCH alerts you to cows showing signs of estrus and identifies non-cycling cows so that you can treat and create more pregnancies.

Catch Sick Cows Faster
Alta COW WATCH monitors behavior patterns and alerts you to cows experiencing early signs of sickness, allowing you to treat cows before they become problems.

The Smart Way to Manage Your Herd

Heat Detection
Improves repro results by alerting you to the optimal moment to inseminate for the highest chance of conception.

Fertility Insights
Identifies fertility issues, including cows that are not cycling or showing irregular heats

Health Monitoring
Provides early detection of health issues, and monitoring of transition cows and post-treatment recovery

Eating Patterns Monitoring
Closely monitors eating patterns that help you identify inconsistencies and enhance feeding protocols

Heat Stress Detection
Detects heat stress, allowing you to implement cooling measures at the right time

Group Performance Trends
Identifies herd behavioral changes to help you see how management practices are impacting performance

Connectivity
Provides all members of your team with convenient 24/7 connectivity to your herd from anywhere

Simple Integration
Seamlessly integrates with herd management systems like DairyComp, easily connecting all your data and insights

Easy-to-Use Dashboard
View the real-time data and insights from your PC, smartphone, or tablet with the user-friendly dashboard and mobile app

Cow Identification
Proven electronic iSO-compliant cow identification across automated systems such as milking, feeding, sorting, and routing equipment

Reliable Tag Options
Alta COW WATCH ear tags and collars are effective and reliable with a 99.5% lifetime success rate

Expert Alta Support
Includes support and consultation from Alta's industry experts who train you to use the system and turn insights into actions.

Heat Detection
Improves repro results by alerting you to the optimal moment to inseminate for the highest chance of conception.

Fertility Insights
Identifies fertility issues, including cows that are not cycling or showing irregular heats

Health Monitoring
Provides early detection of health issues, and monitoring of transition cows and post-treatment recovery

Eating Patterns Monitoring
Closely monitors eating patterns that help you identify inconsistencies and enhance feeding protocols

Heat Stress Detection
Detects heat stress, allowing you to implement cooling measures at the right time

Group Performance Trends
Identifies herd behavioral changes to help you see how management practices are impacting performance

Connectivity
Provides all members of your team with convenient 24/7 connectivity to your herd from anywhere

Simple Integration
Seamlessly integrates with herd management systems like DairyComp, easily connecting all your data and insights

Easy-to-Use Dashboard
View the real-time data and insights from your PC, smartphone, or tablet with the user-friendly dashboard and mobile app

Cow Identification
Proven electronic iSO-compliant cow identification across automated systems such as milking, feeding, sorting, and routing equipment

Reliable Tag Options
Alta COW WATCH ear tags and collars are effective and reliable with a 99.5% lifetime success rate

Expert Alta Support
Includes support and consultation from Alta's industry experts who train you to use the system and turn insights into actions.
Real Success Stories from Real Farmers
"This technology has helped us improve life on the farm because it gave us the ability to let cows be cows. It's also given our teams the ability to become more efficient."
JJ Pagel, Pagel Family Businesses, WI, USA (11,000 cows)
"Before we got the system, we were running low 90s on preg rate and now we're running 99%...there's hardly ever a heifer open at preg check."
Michael Rottinghaus, Ohlde Family Farms, Kansas, USA (4,000 cows)
How it Works
Alta COW WATCH collars or ear tags continuously record the behavior and movements of your cows. The collected data is sent to a processor where it is then analyzed and turned into relevant and actionable insights you can view on a PC, tablet, or smartphone.



Animal Reproduction Insights
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In-heat worklists clearly display cows in heat and the optimal time to inseminate each cow for the most favorable results.
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Heat scores for each cow make it easy for you to see and more quickly decide which cows should be inseminated.
-
Reproduction worklists tell you when cows should be preg-checked and help you to identify cows with irregular heats, non-cycling cows, and non-pregnant cows.
Animal Health Insights
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Health check worklists show cows that are potentially experiencing a health issue.
-
Health scores for each cow show the overall health status of the cow and trends to help you focus on the cows that are in most need of attention first.
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Health graphs provide more detailed insights into behaviors, such as eating, ruminating, and inactivity.
Herd Insights
-
Performance graphs allow you to quickly see the health of the herd and make herd management adjustments to increase health.
-
Heat stress detection shows groups of cows experiencing heat stress, allowing you to implement cooling measures at the right time.
-
Pen alerts help you measure and evaluate the impact of new or changed management practices.



Animal Reproduction Insights
-
In-heat worklists clearly display cows in heat and the optimal time to inseminate each cow for the most favorable results.
-
Heat scores for each cow make it easy for you to see and more quickly decide which cows should be inseminated.
-
Reproduction worklists tell you when cows should be preg-checked and help you to identify cows with irregular heats, non-cycling cows, and non-pregnant cows.
Animal Health Insights
-
Health check worklists show cows that are potentially experiencing a health issue.
-
Health scores for each cow show the overall health status of the cow and trends to help you focus on the cows that are in most need of attention first.
-
Health graphs provide more detailed insights into behaviors, such as eating, ruminating, and inactivity.
Herd Insights
-
Performance graphs allow you to quickly see the health of the herd and make herd management adjustments to increase health.
-
Heat stress detection shows groups of cows experiencing heat stress, allowing you to implement cooling measures at the right time.
-
Pen alerts help you measure and evaluate the impact of new or changed management practices.
Choosing the Right Options for You

Available as a Collar or Ear Tag
Your operation is unique. With both ear tag and collar options, Alta COW WATCH allows you the flexibility to choose the device that best fits your operation.

SmartSort Gates
Make sorting cows easier than ever by pairing Alta COW WATCH with a Nedap SmartSort Gate. The gate allows continuous cow flow, minimizes lock-up times, and delivers nearly 100% sorting accuracy, creating efficiency and boosting productivity.

Start Now With Our Flexible Payment Plans
Enjoy Alta COW WATCH's wide range of unmatched features and insights today with one of our flexible pricing options. Purchase the system outright or select one of our subscription options that let you pay for the system on a per-cow, per-month basis.
How Activity Monitoring Makes a Difference

Why Activity Monitoring Matters for Reproduction

Improved Management with Farm Data

Improve milk yield with herd eating patterns
Ready to see Alta COW WATCH in action?
Talk to an Alta advisor to find the best option for your herd and discover how real-time monitoring can transform your operation.